Ahead of conference, TIm Cook talks social change


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New software the companies plan to add to phones would make it easier to use Bluetooth wireless technology to track down people for who may have been infected by coronavirus carriers (April 10).

AP Domestic

Ahead of Apple’s 31st annual Worldwide Developer’s Conference Monday, the tech giant’s CEO spoke about the role smartphone cameras play in helping to advance social progress.

In an interview with CBS News, which aired Sunday, Apple CEO Tim Cook spoke with “60 Minutes” correspondent John Dickerson about how a phone’s camera recorded the death of George Floyd.

“If you look back in time, some of the most dramatic societal changes have occurred because someone captured video. This is true about things that happened in Birmingham; it was true about things that happened in Selma,” Cook said. “The thing that has changed, though, and we’re very proud of this, is that we put a camera in everybody’s pocket.”

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Cook said with the recordings “it becomes much tougher as a society, I believe, to convince themselves that it didn’t happen, or that it happened in a different manner or whatever it might be.”

Apple kicks off WWDC Monday virtually

Apple’s annual Worldwide Developer’s Conference kicks off at 1 p.m. EDT Monday with a keynote, which typically serves as a time where Apple highlights its latest iOS operating system and new features coming to the iPhone.

The conference will also include a series of smaller development labs where iOS developers gather more specifics on how to leverage new features onto their apps.

Apple’s WWDC is typically an in-person event, but shifted to a fully online experience this year to help limit the spread of the coronavirus pandemic worldwide. 

“If you’re a consumer, you find out some of your most favorite software features are announced there,” Cook said in the CBS interview. “If you’re a developer, you get some new technology that you can incorporate in your app and make your app even better.”

This story will be updated.

Contributing: Brett Molina

Follow USA TODAY reporter Kelly Tyko on Twitter: @KellyTyko

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